When it comes to your handmade goods, if you’re selling personal care products, you must follow labeling requirements…..which are extensive. It can seem overwhelming at first so we thought this guide would be helpful to those getting started. And even to those who already have a business selling bath and body products but want to be sure they’re labeling properly.
If you’re selling handmade goods other than cosmetics, you may be interested in our labeling guides:
This is a guideline for labeling cosmetics in Canada and is in no way legal advice. You are 100% responsible for ensuring you understand your government’s laws and are applying them properly. If you’re unsure about anything, please follow the resource links at the end of each article for more information on the subjects or get in contact with the proper organizations. We put several calls in, to be sure we understood these rules properly and also spoke to really helpful people.
STEP 1: BE SURE YOUR PRODUCT IS A COSMETIC, NOT A DRUG OR NATURAL HEALTH PRODUCT
It’s important to understand the difference because they follow a very different set of rules and regulations when it comes to labeling, packaging and selling, which are not outlined in this article. You also need to be careful because if you’re selling a cosmetic but you represent it as a drug by claiming that it “treats” an ailment, you may effectively be classifying that cosmetic as a “drug” according to Health Canada. The presence of a particular ingredient may also classify your cosmetic as a drug.
When the claims of a product are both Cosmetic and Drug in nature, regulations pertaining to Drugs take precedence over those of Cosmetics. If your product is categorized as a Cosmetic, you can only make cosmetic claims. If your products is categorized as a Drug, you may make both drug and cosmetic claims for it.
A cosmetic is defined by Health Canada as; any substance or mixture of substances, manufactured, sold or represented for use in cleansing, improving or altering the complexion, skin, hair or teeth and includes deodorants and perfumes. Also stated in their legislation; “handmade” cosmetics sold at craft sales or home-based businesses are included. Another good reminder that regardless of how small your business, you’re still responsible for following the rules.
Cosmetics need to follow:
Drugs & Natural Health Products
A drug is defined by Health Canada as; any substance or mixture of substances manufactured, sold or represented for use in:
Drugs need to follow:
Natural health products are defined by Health Canada as; a substance set out in Schedule 1 or a combination of substances in which all the medicinal ingredients are substances set out in Schedule 1, a homeopathic medicine or a traditional medicine that is manufactured, sold or represented for use in:
However, a natural health product does not include a substance set out in Schedule 2, any combination of substances that includes a substance set out in Schedule 2 or a homeopathic medicine or a traditional medicine that is or includes a substance set out in Schedule 2.
For a more in depth look at whether your product is classified as a Cosmetic, Drug or Natural Health Product, please click here. As mentioned, this article only outlines labeling and packaging for cosmetics.
STEP 2: FILL OUT YOUR NOTIFICATION OF COSMETICS FORM
The Cosmetic Regulations requires manufacturers (and importers) to notify Health Canada within 10 days after they first sell a cosmetic in Canada. As well, if you make changes to the cosmetic’s formulation, name, discontinue sale of it or change your company’s name, address or contact information, you must submit another form notifying Health Canada.
For more info on completing the form and for the form itself, you can follow this link.
STEP 3: ENSURE YOU ARE LABELLING YOUR COSMETICS PROPERLY
Cosmetic labels must include:
On top of that, they are asking you to be sure that your products are safe for consumer use.
The mandatory INCI ingredient labeling does not apply to drugs or natural health products.
Incidental ingredients do not need to be included on the label. As defined by Health Canada, Incidental Ingredients are: any processing aid
added and removed or converted to a declared ingredient, or any ingredient of another ingredient or processing aid present at an insignificant level and having no technical or functional effect.
Product testers do not need to supply an ingredient list as they are usually close to the actual product for sale where consumers can read the ingredient list.
A product must be identifiable
There are certain rules that you have to follow when it comes to selling a product that has both inner and outer labels. For example if you buy a bottle of shampoo that comes in a box. The inner label would be the bottle the shampoo comes in and the outer label would be the box that bottle comes in. For the sake of this article, we’re going to assume if you’re a small handmade business, you’re trying to watch your costs when it comes to packaging and you’re not packaging a package within a package. If you are, you can read up on regulations when it comes to inner and outer labels in section 4.
If you’re selling a product that only has an inner label, you can follow the
guidelines below as taken from Health Canada’s website:
A declaration of identity must appear in English and in French on the principal display panel. The declaration must contrast clearly with the background and all other information that appears on the label.
Certain expressions are considered officially bilingual in themselves, such as: “parfum,” “eau de toilette,” or “cologne.”
The labels of some prepackaged products are composed of one or more additional panels of the same size and prominence as the principal display panel. The product identity may be given on the principal display panel in only one of the two official languages, provided that it is also given in the other language on one of the other panels.
There is no restriction concerning the typeface that may be used. The information, however, must be legible.
Readability and Character Height
All information that is required to appear on a label, other than the declaration of net quantity (see “Character Height” in section 5.1.1, “Outer Label Requirements”), must be shown in a manner easily legible under normal or customary conditions of sale or use and must be in letters of not less than 1.6 mm in height. When the area of the principal display surface is less than 10 cm2, the information may be in letters of no less than 0.8 mm in height.
The minimum height of the characters corresponds to the height of an upper-case letter when only upper case is used. The minimum height corresponds to the height of the lower-case letter “o” when words appear in lower case only, or when both upper-case and lower-case letters are used.
In certain cases the identity of a product such as a lipstick, an eyebrow pencil, an automatic mascara applicator, or a compact including powder and puff may be considered obvious. A written declaration of product identity would not be necessary. If the product is in an opaque container, the identity of the product must be expressed.
2) NET QUANTITY
The Cosmetic Regulations do not require a declaration of net quantity of your product however the Consumer Packaging and Labelling Act and Regulations does. You can read over our guide here under 2) Product Net Quantity for more information.
The name and address on your products must match the name and address you entered on your Cosmetic Notification Form. The name and address must appear on the outside surface of any package, anywhere except the bottom (unless it is an ornamental container).
This section applies if you are selling items that present a hazard to the health of the user or are selling a flammable product or products in pressurized metal containers. When this is the case, you must clearly communicate the risk on the label and include instructions on how to eliminate the risk. These may be communicated through a combination of instructions, cautions, and symbols in both English and French.
Please fully read section 7 if you are selling; mouthwashes,
hair dyes, mercury-containing products, genital deodorants in pressurized
containers or using pressurized metal containers in general.
Not every hazard is explicitly prescribed in the Cosmetic Regulations. It is your responsibility to recognize an avoidable hazard and to eliminate it.
The Cosmetic Regulations require that all cosmetic products sold in Canada must list the ingredients on the label using the INCI labeling system.
INCI refers to the International Nomenclature for Cosmetic Ingredient name assigned to an ingredient in the International Cosmetic Ingredient (ICI) Dictionary and Handbook. Basically it is the terminology you must use when listing the ingredients for your cosmetics on your labels. These do not need to appear in English and French as INCI names are considered multi-lingual. The handbook is around $500 or you can search wINCI for an online version but that will cost you around $500 as well as you need a membership to view it. We don’t want to lead anyone astray here so we’ll tap the disclaimer at the top and warn that the official handbook will have the most up to date and proper information; however, you are able to find several INCI names online for free by Google-ing them. There are over 16,000 names in the handbook so if your ingredient lists are extensive, you may want to invest but Wikipedia has several common ones listed as one free example.
If a cosmetic ingredient does not have an INCI name, the ingredient must be listed by its chemical name from a recognized source. Most ingredients do have an INCI name though.
You may not use extra descriptive or marketing terminology in the ingredient list however you can include it elsewhere on the label. For example if you’re using Rose Water as an ingredient. You would need to list it as Rosa Damascena Flower Water in the ingredient list. If you also wanted to mention that the rose water is soothing, you may not include that text next to the ingredient but you can state it elsewhere on the label.
The list of ingredients must appear so that the consumer can clearly read the list before purchasing. If you have an inner and outer container (i.e. shampoo is packaged in a bottle and that bottle is then packaged in a branded box), the ingredients must appear on the outer container as well.
The bottom of a container may be used for the placement of the ingredient list when the shape of the container is flat. You may also use peel back labels or accordion type labels as long as they can stay intact and put back in place after being peeled back for reading. You also must indicate on the front of the label that the ingredient list is found behind the label.
There is no set font type or size that you have to use but your ingredient list must be clearly legible and remain so for as long as the consumer uses the product. This means you can’t use ink that will rub or rinse off as the consumer handles the package.
Shades and Colors
When selling cosmetics that come in a variety of shades and colors such as nail polish, eyeshadows, etc. you may use a”±” symbol or “may contain”. That way you can create one ingredient label for all shades you sell and list all the colors used in your creations, instead of creating different labels for each color. In this case, you must list those ingredients last. Please see section 5 for more info on this.
Botanical Ingredients & Ingredients on the Schedule
You must use the genus and species names of the ingredients or the complete INCI name. Please see section 6 for more info.
The Cosmetic Regulations has names listed in the Schedule, which are considered “Trivial Names”. You must use the names exactly as they are mentioned in the Schedule of the Cosmetic Regulations. Please view their Appendix for a list of 57 ingredients that must appear exactly as they show them.
They are shown in 3 columns
You may choose to list these ingredients in EU form, English & French or using all 3 forms (EU, English & French).
You must list your product’s ingredients in decreasing order by amount. The amount is determined by their concentration of weight (this does not necessarily apply to fragrance agents or coloring agents).
If there is a concentration of 1% or less, they may be listed in random order after the decreasing order of ingredients present in more than 1%.
Parfum & Aroma
You may use the following INCI terms for fragrance or flavor ingredients:
“Parfum” is used to indicate that ingredients have been added to mask a particular odor. You are able to use the term “parfum” on its own or accompanied by “fragrance” (i.e. parfum OR parfum/fragrance), however you are not permitted to use “fragrance” on it’s own, it must appear with “parfum” (i.e. fragrance (parfum))
“Aroma” is used in an ingredient list to indicate that substances have been added to the cosmetic to product or mask a particular taste. You may use the term “aroma” alone or with “flavor” (i.e. aroma OR aroma/flavor), however you are not able to list “flavor” on it’s own, it must be accompanied by “aroma” (i.e. flavor (aroma)).
Please see section 10 for more information on these rules
Ingredients that have been translated into French, or ingredients listed in foreign languages must be listed separately, not mixed with INCI names. A separate (but identical) ingredient list using another nomenclature system or language may follow the INCI list.
Ingredients in cosmetics must not be separated as medicinal and non-medicinal ingredients (or active/inactive ingredients), since this would imply that the product is a drug or natural health product.
Ingredients must not have descriptions (e.g. super-oxygenated water).
Order of ingredients: [ingredients in descending order of concentration] + [flavour] + [fragrance] + [± or “may contain/peut contenir” colouring agents].
Punctuation: the difference between different ingredients must be clear.
You may also want to include user instructions on the label.
FOOD & DRUG ACT
You should also have a good look over the Food & Drug Act; the very basics that you need to know when it comes to selling your
The proper labeling of personal care products was the most extensive of the guides we created. We aren’t able to cover everything in this article and it is meant to be an overview to relieve some confusion around it. Before you label or sell and personal care products, please thoroughly read through the complete acts and guidelines. This guide is also not kept up to date.
If you live in Quebec, they have their own set of provincial rules when it comes to the labeling of products. Please visit this website for more info: http://www.olf.gouv.qc.ca
You may also be interested in the Cosmetic Ingredient Hotlist, which is a list of prohibited and restricted ingredients
For more information on cosmetic safety, ingredients, labeling, etc, visit this page: http://www.hc-sc.gc.ca/cps-spc/cosmet-person/index-eng.php
There are regulations when it comes to containers and being child resistant. Please have a read over the Consumer Chemicals and Containers Regulations.
If you found this article helpful, sign up for our SELLER NEWSLETTER for more tips, tools and advice on running your creative small business.
You may also be interested in these reads:
Are you Labeling your Handmade Textile Products Properly?
Are you Following Label Laws for your Packaged Handmade Goods?
How To Calculate the Price of your Handmade Goods
Determining your Start Up Costs
Should I Start a Handmade Business?
Registering Your Business
Should I Trademark my Company’s Name or Logo?
How To Photograph your Handmade Goods
If you liked this article, you may also enjoy these reads:
Finally understand why your hard work isn't resulting in more sales
Join over 10,000 others and sign up for our
FREE Seller Newsletter