Line and composition is a visual merchandising technique that is a little more advanced, but will elevate your craft show display. It will help your table or booth feel more balanced and subtly lead the eye from one product to the next. I like to think of line and composition as a visual game of…
Repetition is one of the easiest ways to: create cohesion in your display make a statement with your display make a display look more professional It’s a technique used by major retailers to market to you, draw you into their stores, and encourage you to buy. But it can also be used by small businesses…
This article shares a summer craft fair display following an ice-cream theme. I’m working with bags but a variety of products could be swapped into this display with a few small changes. *This article includes affiliate links, meaning I get a commission if you decide to purchase through my links, at no cost to you. Read…
This article shares inspirational photos of handbags displayed on a craft fair table. Most setups use a variety of sizes and styles of bags so you can see the different ways they can be displayed and the different types of fixtures you can use. Hang bags with a kids’ clothing rack For this handbag…
Crates are a budget-friendly and versatile item to use in craft show displays. I purchased mine at Ikea, but there are many places to buy crates at various price points, sizes, and colors. The following are examples of ways you can incorporate crates into a craft show display. *This article includes affiliate links, meaning I…
This spinning stand is perfect for displaying stickers at a craft show and can be altered in size if you want to display more stickers, or showcase a different product, such as: Jewelry on cards Smaller greeting cards/tags Bookmarks Etc. *This article includes affiliate links, meaning I get a commission if you decide to purchase…
This spinning stand can be altered in size to fit more scrunchies, or bigger scrunchies. You can also create variations of this to display Jewelry Stickers Cards/small art prints Bookmarks Etc. *This article includes affiliate links, meaning I get a commission if you decide to purchase through my links, at no cost to you. Read full…
When I worked as a visual merchandiser for major retailers, there were certain tasks that needed to be completed and best practices that needed to be followed. And since your table/booth is like a mini retail store, these tasks and best practices are important at a craft show too. Here are 5 visual merchandising mistakes…
Imagine I have a loaf of bread I want to sell you. But you don’t really need a loaf of bread. Has showing you the bread inspired you to buy it or given you ideas for what to make with it? Your mind might wander to a few popular recipes that use bread: french toast,…
Soap is often a saturated category when selling at craft shows. If you’re not competing with other soap vendors at the event, you can be sure that craft show shoppers have lots of soap options when shopping at other craft shows and markets. So it’s important to create a soap display that stands out, looks professional,…