How to Sell Through Online Craft Shows

How to Sell Through Online Craft Shows

  Many craft shows are moving online during the pandemic.   Which offers an opportunity for your business to make some sales.   But online craft shows require a different type of prep, presentation, and purchasing.   Here’s how your business can...

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New Craft Trends for 2020 (Post-Pandemic)

New Craft Trends for 2020 (Post-Pandemic)

Consumers are starting to get a little restless. They’ve moved past the survival and fear mode and are ready to start planning for the future.   Your business needs to stay a step ahead and start planning for it as well.   It’s time to get excited and...

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How & Why a Craft Business Should Down-Sell

How & Why a Craft Business Should Down-Sell

  You've likely experienced up-selling at the McDonald's drive-through when an employee asks: "Would you like to supersize your meal?"   Up-selling is offering a bigger or better option to a shopper who's already committed to buying.   But in a slow...

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How to Target Shoppers Who ARE Buying During the Pandemic

How to Target Shoppers Who ARE Buying During the Pandemic

This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.      Consumers fall into one of three categories when it comes to income during this...

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Top 5 Tasks when Sales have Dropped

Top 5 Tasks when Sales have Dropped

It’s likely most handmade businesses have had fewer sales during this crisis.   For businesses selling products that are more in-demand during this time, production may eventually slow due to lack of supplies or delayed supply shipments.   I sat down and had...

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How to Help your Handmade Business Survive a Crisis

How to Help your Handmade Business Survive a Crisis

Most handmade businesses are going to see sales slow down as the world deals with this health pandemic.   Many people have either lost their main source of income or it’s been significantly reduced, which obviously has an impact on their spending.   Everyone...

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The Most Profitable Crafts to Sell (in 2020)

The Most Profitable Crafts to Sell (in 2020)

This post may contain affiliate links, which means I'll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.      How profitable a product is can only be determined by the business owner.  ...

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How to Sell Stock from Canceled Craft Shows

How to Sell Stock from Canceled Craft Shows

This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.      Many craft shows have been canceled because of the pandemic, which leaves many...

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The #1 Rule All Craft Show Displays Should Follow

The #1 Rule All Craft Show Displays Should Follow

I know I share a LOT of rules, tips, ideas, and ways for a craft show display to sell more. And you should definitely experiment with your display to see what increases sales for your business.   (I’ve included a list of articles that share ideas for your craft...

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Craft Trends to Ditch in 2020

Craft Trends to Ditch in 2020

  You may have already read my CRAFT TREND REPORT FOR 2020 but this is a list of specific products I noticed have trended down.   I looked at the trends I pointed out in my 2018 and 2019 craft trend reports and put together a quick guide to what’s trending...

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How to Promote your Handmade Business

How to Promote your Handmade Business

Most handmade businesses aren’t spending enough time on marketing.   I understand why.   Promotion can be one of the most frustrating aspects of running a business.   It requires a lot of effort, and sometimes money, and it can be hard to track results....

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Where to Sell Handmade Online (Besides Etsy)

Where to Sell Handmade Online (Besides Etsy)

This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.      If you sell handmade, you’re likely aware of Etsy. But a lot of people are...

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How to Charge Higher Prices for your Handmade Products

How to Charge Higher Prices for your Handmade Products

A lot of handmade business owners are timid to raise their prices or to even charge a price that ensures they’re covering all costs, AND making a profit.   You’ve likely read the typical article explaining how lowering your prices just to make a sale can be...

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Craft Trends for 2020

Craft Trends for 2020

*UPDATE This article has been updated for 2020 trends but you can still find 2019's trends at the end (many are still relevant). You can also find crafts that are no longer trending in: CRAFTS TO DITCH IN 2020   Whether your handmade business follows trends or...

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What is Going on with Etsy?

What is Going on with Etsy?

There’s no doubt about it. Etsy has made updates that have affected shop owners’ sales.   Pair that with the platform becoming more and more popular, and thus, competitive, and you have some frustrated Etsy sellers.   We’ll always be at the mercy of a...

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How to Use Color at a Craft Show to Attract Shoppers

How to Use Color at a Craft Show to Attract Shoppers

Color is one of the easiest ways to make an impact at a craft show.   Color is what catches the eye, evokes an emotion within seconds, can help tell a story, and much more.   Using color effectively so your craft show display catches shoppers' eyes is fairly...

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How to Know if You’re Offering Too Many Products

How to Know if You’re Offering Too Many Products

If you’ve been reading my articles for a while, have taken one of my free email courses or have read any of my ebooks, you know I encourage handmade businesses to limit how many products they make and sell. >> MAKE MORE MONEY AT CRAFT FAIRS >> HOW TO SELL...

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