Laws you must Follow when Packaging Handmade Products


Do you package your handmade cream in a jar? Do you have the product name, volume and your business’ name and address clearly printed on each label? If not, you may be in violation of packaging and labeling laws.


Disclaimer: I’m not a lawyer by profession and nothing in this article should be construed as legal advice. Although I strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice or free from errors, and you should not rely solely on this information. Always consult a professional in the area for your particular needs and circumstances prior to making any professional, business, legal, and financial or tax-related decisions. This information is also not a substitute for the advice of an attorney. If you require legal or other expert advice, you should seek the services of a competent attorney or other professional. I am not liable or responsible for any damages resulting from or related to your use of this information.


Just because you’re a small business, doesn’t mean you’re exempt from these laws.


When it comes to laws your small business must follow, you may also be interested in:

You can also download the free checklist for an overview and easy-to-follow list of everything you should have completed when setting up your handmade business:


I cover packaging laws for US & CANADA in this article.


Although the laws are similar for UK and Australia, they do vary slightly from country to country so please check your local government’s website.





This is in place to ensure that prepackaged consumer products are labeled with proper information so that consumers can make informed purchasing decisions. The guide applies to prepackaged non-food consumer products.


Prepackaged refers to items like handmade creams, scrubs, cards, candles etc. that may be packaged in a container or box of some sort.

There are also additional labeling regulations that apply to:





Information on exemptions are listed here and here.



There are some products that are exempt from the labeling act which you can view here and here.




1) Product Identity
2) Product Net Quantity
3) Dealer’s Name and Place of Business


The details for each point are explained below, for both US and CANADA.



Product Identity refers to the common name of the product (i.e face wash)



  • You must clearly identify the contents of the package.
  • The product identity must appear on the principal display panel and in a type size and position that can be easily read.
  • You must use the common/usual/generic name (e.g. must list “bath salts” as the product identity and can’t simply label the contents “unicorn dust”).
  • You cannot be misleading/false/deceptive with your product identity; do not mention any products or ingredients that are not contained in the package.

Please find more details of PRODUCT IDENTITY regulations for US under section 500.4 here



A) Exceptions 

You may not be required to have this on your label if:

  • the product is sold by count (i.e sold by 1 bar of soap as opposed to 100 ml of hand cream) and packaged in a way that the customer is able to see the product
  • the product is sold by count and shows an accurate pictorial representation of the contents


B) Languages 

The Product Identity must appear in both English and French, except for a few specific cases, which are listed below.


Being a “Local Product” is one of the exceptions, which is when your product is made and sold in a city/town where less than 10% of the population speaks one of the languages.


I wasn’t sure how one could be sure the exact percent of a population that spoke either English or French so I called the bureau and here are some helpful points I was given:

  • you can contact Statistics Canada to get the exact percent to be absolutely certain
  • you can use your discretion; if you’re fairly certain you’re not serving French-speaking customers you may decide not to include French on your labels
  • however, you will still be liable if you decide not to include French and it turns out there actually is more than 10% of the population that speaks French
  • the competition bureau responds to complaints; the labeling system works on an honor system so you don’t need your labels approved but if someone complains that a product isn’t labeled properly, they will investigate
  • the 10% is for a legal guideline; if someone complains that your label should have French and it doesn’t, they need to have a number to consistently follow whether someone is in violation or not

End of the day, if you’re having labels printed, it may be safest to get them printed with both English and French.


If you’re only selling your products within your city (which speaks English) but a store from French-speaking city contacts you and wants to carry your line, you don’t want to have to rip all your labels off or have new ones printed.


Here are all the exceptions to this bilingual rule; meaning you don’t need to have both English & French when:


C) Location 

This information must appear on the Principal Display Panel, which is the portion of the package that is normally displayed to the customer (i.e. the front of a box).


For containers that don’t have a particular side or surface, the principal display surface is any 40% of the total surface area of the container (excluding the top and bottom) that is visible to the consumer.


Where the container of a prepackaged product is an ornamental container, all of the labels of the prepackaged product may be applied to the bottom of the container or to a tag that is attached to the container.


*An ornamental container is considered one that may have dual purpose of not only holding the product but being used as a decorative ornament as well. For example; if the container has a raised design, texture or shape that doesn’t allow a label to be placed on it, a label may be applied to the bottom of the container or you may use a tag to attach a label.


D) Text Size

The text must be legible and the type height must be a minimum of 1.6 mm. A little more info on that here.




Product net quantity refers to the amount of product that is contained in prepackaged products.



  • You must state the net quantity of the ingredients separately and accurately on the principle display panel.
  • You must keep the net quantity information separate from other printed information on your label and it must use accurate terms (e.g. must use 500ml and not “jumbo size”). It must appear in the bottom 30% of the principal display panel and parallel to the base of the package. *It gets really specific when it comes to spacing, sizing and placement of net quantity, please read more details under 500.6 (b).

Please find more details of PRODUCT NET QUANTITY regulations for US in section 500.6 through to 500.29 found here



Product Net Quantity must be displayed in the proper choice of measurement, based on your product. For example, you can’t display your Net Quantity by count (i.e. 1 Face Wash) when your face wash is liquid; it needs to be measured by volume (i.e 100ml).


Your products may be measured by:

  • Count when the product is sold by individual units (i.e 1 candle)
  • Volume when the product is liquid, a gas or is viscous (i.e 100 ml of face wash)
  • Metric units of weight when the product is solid (i.e. 10 g bar of soap)
  • Length when the product is measured by length (i.e 2 meters of ribbon)
  • Metric units of area, length and width as well as number of sheets or rolls when the product is bi-dimensional (i.e wrapping paper)


A) Exceptions

The Net Quantity is not required on the label if:

  • the quantity is measured by count (i.e. 1 candle), the count is 1 and your Product Identity reads singular. For example, if your sticker reads “Scented Candle” and you sell them individually, you do not need to include the Net Quantity on the label. If your label reads “Scented Candles” and you have 6 candles in a package the consumer cannot see inside of, you need to state that there are 6 candles in the package.
  • The product is sold by count (i.e. 1 candle) and customers are able to see the contents of the package and there are less than 13 items in the package which can be easily counted. For example, if you sell 6 candles in a set and you’re using a box with a clear lid; the customer can easily see there are 6 candles in the package.


B) Language & Precision

The Net Quantity must also appear in English and French, using a valid metric word or symbol for the unit of measurement you are using and the amount must be rounded off correctly to the required degree of precision.


Yes, it’s that specific. Please follow the guidelines here for the correct metric words and symbols for units of measurement and here for the degrees of precision.


C) Location

This information must appear on the Principal Display Panel.


D) Font Type
The quantity must be clear, in bold face type and meet the height requirements; which is dependent on the Principle Display Surface (i.e. the larger the label, the larger the Net Quantity type height must be). Please visit this section for details on that.

3) DEALER’S NAME & PLACE OF BUSINESS (Dealer Identification)

The name of your business and address must be indicated on your label. Yes, even if you work out of your home. The address on your label must be sufficient to ensure postal delivery.



  • A label must specify the name and place of business of the manufacturer, packager or distributor. Please see point (a) under section 500.5 here if you do not manufacture the products you sell.
  • You must use proper business names on the label (e.g. don’t put “Erin” as a business name if you conduct business under the name “Erin’s Jewels & More”). *On a side note, please be aware if you must register your business name; more information on that is found in this article: DO I NEED A BUSINESS LICENCE TO SELL HANDMADE ITEMS?)
  • Place of business must include:
    • Street address (this may be omitted if your street address is listed in an accessible, widely published, and publicly available resource, including but not limited to a printed directory, electronic database, or website)
    • City
    • State
    • Zipcode
  •  If you manufacture, package or distribute the product in a place other than your principal place of business, you may state your principle place of business in lieu of the place you manufacture, package or distribute from; as long as it’s not misleading.
  • Standard abbreviations may be used

Please find more details of DEALER IDENTIFICATION regulations for US in section 500.5 here



A) Location

This information must appear on the Principal Display Panel.


B) Language

The Dealer Identification may be in English OR French and must be clearly legible and the font must be at least 1.6 mm in height.





The act also ensures that dealers are not selling products in a container that is misleading as to the quantity or quality of the product. Labeling must be factual when it comes to:

  • Amount that is contained within the package Substances included
  • Quality (if it’s new or used)
  • Method of Manufacture (if the item is handmade)
  • Origin (where the item is made)
  • Function
  • Performance
  • Capacity
  • Packaging



If you’re putting the label “Product of Canada” or “Made in Canada” claims on your labels, they are subject to specific assessment criteria.


If you’re placing “Made in the USA” on your product labels, you must follow their Enforcement Policy Statement on U.S. Origin Claims.




As mentioned earlier, the Competition Bureau of Canada responds to complaints so they’re not checking every business for proper labeling practices. That being said, you are liable if someone complains and you are in fact in violation. Not following the sections and regulations of the act can result in a fine, anywhere from $1000 – $10,000 and even imprisonment, depending on the offense. Pretty important to be sure you have all your ducks in a row!


There are other laws your business must follow if you’re selling handmade products. Check out:







Laws Etsy sellers must follow when packaging products
Candle labeling requirements your handmade business must follow

Soap labeling requiredments your handmade business must follow

Laws to Follow when Packaging Handmade Products

Packaging Crafts & the Laws you must Follow

Laws a Craft Business Must Follow when Packaging Products

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  1. Heather MacLean says:

    WOW…. this is incredible. Can you imagine the number of people out there who relax with knitting and crochet and make so much they start selling it… across the nation? Then there are the jam makers… and so on… if I knew their emails I’d send your page to them. I am flabbergasted myself and will do my best to follow the rules of course.
    Sincere thanks for waking us all out of our lethargy. I surmise that 9 out of 10 people think if they make money “online”, it doesn’t count as income; its “free” money! The naked truth is going to hurt badly.

  2. Made Urban says:

    Thanks for reading Heather! I’m sure there are several makers who are unaware of the rules when it comes to packaging. Unfortunately it’s not always easy to figure them out either. Glad this article was helpful 🙂

  3. Are there similar laws in the US?

  4. Made Urban says:

    Hi Barbara!

    There are very similar laws for US. I’ve updated the article with links to US rules. They’re similar to Canada’s laws but some details vary slightly.


  5. Isla poppy says:

    The laws that you have discussed above about packaging, every seller must follow those rules and laws. Thanks for such a great guidance.

  6. I would like to add, that in Canada, if you make bath and body products (considered Cosmetics) you have to list all of your ingredients on your labels in INCI form, and you also have to register each product you make with Health Canada, by filling out a CNF (Cosmetic Notification Form) within 10 days of selling the product. Even soaps need to be labeled with ingredients. You CAN NOT make ANY health claims, because then it is no longer a cosmetic, it is considered a drug, and that requires an NPN number and a lot of extensive testing which is required to be done in a government approved lab.

  7. Made Urban says:

    Thanks for commenting Karstan! There are links in the article pointing to additional information on packaging cosmetics or textiles, as you’re correct, there are many more rules to follow depending on the product you’re packaging.

  8. Can a PO Box with city state and zip be used for business location? This article was very helpful, thank you.

  9. Susan Dwyer says:

    I didn’t find this to be true at all when I had my Etsy shop, where I sold vintage and antique items. I only had to answer the question if there was anything flammable, etc., nothing about what was inside. Never once.

    1. Made Urban says:

      Susan, it sounds like you’re referring to shipping packaging, not product packaging or labelling, which is what this article is about.

      Re-selling vintage items is much different than being the producer of a handmade item. The business that makes a product is responsible for listing the product’s materials or ingredients so consumers are fully aware of what’s inside a package before they purchase it.

      Neither the government, nor Etsy, will be checking that each business is following all required laws. It is the business owner’s responsibility to be aware of and properly implement laws.

  10. Hi there!

    I am a bit confused about a product I am looking into selling. I am starting to make kids toys out of wood, but they wouldn’t have any labels on them. Do I need to package them and include information on them even though it wouldn’t have a label normally? I am in Canada and will be selling to Canadians

  11. Hi! I’m looking for specifics regarding candles (in Canada). I’ve emailed the CB about specifics but haven’t heard back. Do you know if a candle is considered an ornamental container? Can all the required information be on the bottom of the candle with the warning label?

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