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How to Sell More at Craft Fairs

My handmade business started when I sold at my first craft fair. I used them as a staple to grow my business and was always on a quest to sell more at craft fairs, so I went to work on several aspects of my business. I chose a name I liked, had logos, business cards,...

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10 Unique Branding Ideas for your Craft Show Booth

There's a lot that goes into defining and communicating your brand; first you must know what your USP (unique selling position) is, then you must be able to sum up the vibe of your brand and then you must determine how you'll communicate that vibe.   Your brand...

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5 Things Crafters Waste their Time (& Money) On

I made this list based on areas I wasted my time when starting my handmade business. I was able to see positive changes when I corrected them so I think the changes can be beneficial to your business too. I also based it on the mistakes I commonly see other handmade...

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Monthly Plan & Checklist for a Handmade Business

“Organization” may not be at the top of everyone’s goal list by I’m sure “making money” is. In order to make money and run a profitable business…you must be organized. You should have a plan well before you go into a month and have implemented tasks that are going to...

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Where to Sell Handmade Online (Besides Etsy)

If you sell handmade, you’re likely aware of Etsy. But a lot of people are wondering where they can sell their handmade items online, aside from Etsy. Perhaps because Etsy changed their algorithm so traffic and sales aren’t what they used to be or maybe they feel...

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Craft Businesses that Make Money

Almost anyone can start a craft business but unfortunately, not all craft businesses make money. When I say “make money” I don’t just mean being able to sell what you make but rather being able to make a profit with each sale. There is a big difference.   There...

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Craft Businesses that Make the LEAST Money

Where there’s a will, there’s a way and even if a product doesn’t typically have high profit margins, someone, somewhere can find a way to make it profitable.   This article is NOT stating that you CANNOT make money in these industries; it’s simply stating that...

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3 Mistakes Handmade Businesses Make with their USP

A USP is a unique selling position and should be considered an important aspect of your handmade business. Starbucks vs. Dunkin' Donuts , Pepsi vs. Coke, Lululemon vs. Nike; each company is selling something very similar to the other so they must have a product...

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3 Big Legal Mistakes Crafters Make

Most handmade businesses owners don't check or follow the legal steps they must take when they start selling their crafts. It begins as a hobby, sewing bags, making some jewelry, knitting a few scarves, etc. and then the idea comes along that money can be made selling...

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April Checklist & Planner for Small Handmade Businesses

Since April 2018 has come and gone, the original content is no longer relevant.    But fear not!   I have improved the article and made it evergreen so the advice applies no matter which month it is and you can grab the most current checklist and...

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Hot Items to Sell at Craft Shows in 2018

Every handmade vendor wants to know what the hot items are to sell at craft shows each year. There are so many factors that affect which booth is the busiest and there’s no guarantee an item will be a hot seller at every event. But, vendors can follow trends, put...

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The Most Effective Sales Technique

Selling is not a strength of mine. But when I worked as a regional merchandiser for a major retailer, I participated in selling workshops because there were times I had to help customers and during busy shopping holidays, everyone had to sell, regardless of position...

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March Checklist & Planner for Small Handmade Businesses

Since March 2018 has come and gone, the original content is no longer relevant.    But fear not! I have improved the article and made it evergreen so the advice applies no matter which month it is and you can grab the most current checklist and...

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How Much Money can you Make at a Craft Show?

It’s the question everyone wants to know: how much money can you really make at a craft show? It’s not an easy one to answer and of course there are SO many factors that can affect the total but I’m going to give a general idea here.   You don’t want to know how...

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Handmade Business Checklist & Planner for February

Since February 2018 has come and gone, the original content is no longer relevant.    But fear not! I have improved the article and made it evergreen so the advice applies no matter which month it is and you can grab the most current checklist and...

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5 Steps for When your Handmade Products Aren’t Selling

Those of us who create, often have a strong desire to. We didn’t start making bags, jewelry or scarves because handmade became trendy; we started because it excites us. But what do you do when your handmade products aren't selling?   It’s hard when your passion...

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4 Easy Ways to Revive a Dead Facebook Page

Sometimes, we can fall a little bit out of love with our Facebook pages, right?   Sometimes it can just feel a bit laborious and we lose our mojo.   At the time of writing this it’s early January. Most of us are feeling full from overloading on mince pies...

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How to Increase Handmade Sales in February

February holds one of the first major gift-giving holidays of the New Year: Valentine’s Day, which is a great holiday to boost your handmade sales.   To impact sales in February, you must start planning and marketing in January…at the latest. The further ahead...

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Where to Sell Handmade Crafts Locally

So you've started a handmade business and now you need to get out there and sell them goods! Here's a list of potential venues to sell them through if you want to stick to selling your handmade crafts locally.     Why locally? Well there are many benefits to...

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How to Set Up a Sales Funnel for your Handmade Business

In the past couple weeks there have been two products appear in my Facebook feed that have piqued my interest. One, I instantly purchased after visiting their website and the other, I didn’t even get close to putting in my shopping cart. One had a good sales funnel...

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