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Do I Need a Business License to Sell Handmade Items?

Whether or not your handmade business needs a business license to operate is a common question and a topic surrounded by a lot of confusion. And that’s because…   It depends.   But in most cases, your business does indeed require a business license or...

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How to Ask for the Sale at a Craft Show (without being pushy)

My husband could eat a Dairy Queen blizzard almost every day for dessert (for those unfamiliar, it's soft-serve ice cream mixed with a flavor/ingredient of your choice). But he knows my metabolism isn’t quite as fast as his and I’ve (very kindly) suggested he not...

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5 Common Mistakes of Ideal Customer Profiles

It kind of amazes me how many handmade businesses start before they know who they’re starting for. No shame. I didn’t know who my ideal customer was when I started my first handmade business.   However, that was over a decade ago and the Internet is much...

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Want to Stand Out at a Craft Show? Try these Display Tricks

As discussed in my previous article, relating your craft show booth or table to a store window is a good way to look at your space from a different perspective and ensure you have elements that will catch the eye.   You only have a few seconds to grab shoppers'...

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3 Big Mistakes your Business is Making on Social Media

It’s almost guaranteed your customers are on one of the major social media platforms; Facebook, Instagram, Pinterest or Twitter, so your business should be too. If your competitors, or businesses similar to yours, are finding success on a social media platform, it’s a...

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How to Find a Signature Style for your Handmade Business

I believe everyone has a special talent they’re meant to share with the world. I’ve had an idea of what mine are from a fairly young age since I’ve always loved art and being creative. But it wasn’t until recently that I realized my calling was being creative through...

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What to Wear to a Craft Fair to Boost Sales

Asking what one should wear to a craft fair is sort of like asking “what should I wear to work?” The answer would depend greatly on the type of work, the environment and who you interact with in a day.   There isn’t a straightforward answer to "what do people...

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How to Turn a Failing Handmade Business Around in 5 Steps

A little over a year ago, I felt completely hopeless about my business. I started each day with a pit in my stomach and went to sleep each night with sweaty palms. Made Urban was a failing business and I didn’t know what to do.   I had one big light bulb moment...

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5 Greatest Lessons Learned from a Failed Business

I honestly love reading stories like this one because they help me realize that every business goes through struggles and none are an overnight success. So I hope this story will inspire you too and show there are many failed business attempts, mistakes and years...

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Make This Difficult for Shoppers & You’ll Boost Sales

In most cases, you should be making your customers’ lives easier. But in one aspect, you should be making it more difficult.   To explain, I’m going to tell a story about a septic tank and an outhouse.   Not very glamorous, I know. But it’s a true story that...

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How to Sell More at Craft Fairs

My handmade business started when I sold at my first craft fair. I used them as a staple to grow my business and was always on a quest to sell more at craft fairs, so I went to work on several aspects of my business. I chose a name I liked, had logos, business cards,...

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10 Unique Branding Ideas for your Craft Show Booth

There's a lot that goes into defining and communicating your brand; first you must know what your USP (unique selling position) is, then you must be able to sum up the vibe of your brand and then you must determine how you'll communicate that vibe.   Your brand...

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5 Things Crafters Waste their Time (& Money) On

I made this list based on areas I wasted my time when starting my handmade business. I was able to see positive changes when I corrected them so I think the changes can be beneficial to your business too. I also based it on the mistakes I commonly see other handmade...

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Monthly Plan & Checklist for a Handmade Business

“Organization” may not be at the top of everyone’s goal list by I’m sure “making money” is. In order to make money and run a profitable business…you must be organized. You should have a plan well before you go into a month and have implemented tasks that are going to...

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Where to Sell Handmade Online (Besides Etsy)

If you sell handmade, you’re likely aware of Etsy. But a lot of people are wondering where they can sell their handmade items online, aside from Etsy. Perhaps because Etsy changed their algorithm so traffic and sales aren’t what they used to be or maybe they feel...

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Craft Businesses that Make (the MOST) Money

Almost anyone can start a craft business but unfortunately, not all craft businesses make money. In this article, I'm going to share the most common crafts that make money. When I say “make money” I don’t just mean being able to sell what you make but rather being...

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Craft Businesses that Make the LEAST Money

Where there’s a will, there’s a way and even if a product doesn’t typically have high profit margins, someone, somewhere can find a way to make it profitable.   This article is NOT stating that you CANNOT make money in these industries; it’s simply stating that...

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3 Mistakes Handmade Businesses Make with their USP

A USP is a unique selling position and should be considered an important aspect of your handmade business. Starbucks vs. Dunkin' Donuts , Pepsi vs. Coke, Lululemon vs. Nike; each company is selling something very similar to the other so they must have a product...

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3 Big Legal Mistakes Crafters Make

Most handmade businesses owners don't check or follow the legal steps they must take when they start selling their crafts. It begins as a hobby, sewing bags, making some jewelry, knitting a few scarves, etc. and then the idea comes along that money can be made selling...

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