August 8, 2016
I put a LOT of time into my articles. Probably too much to be honest. I write and write then edit and edit. I read each article several times to be sure I’m using the correct there/their/they’re to avoid the grammar police.
Whether you’re writing text for an article, a sales page or a page of your website, you want your visitors to get something out of it. If it’s an article, you may want them to get value out of it so they sign up for your newsletter. If it’s a sales page, you want visitors to get the main selling points of your product or service so they purchase. If it’s a page of your website, you may want visitors to keep scrolling or clicking to other pages.
Determine what that something is and keep the..