How to Increase Traffic to your Etsy Shop (in 2021)

How to Increase Traffic to your Etsy Shop (in 2021)

To make sales through your online store, you first need traffic.   Most of us have found out the hard way that you can’t set up a website or Etsy shop, list a few products, and automatically have Google or Etsy bring shoppers to you. When people do set up an Etsy...

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The Best Craft Show Display Shelves (Inexpensive Ideas)

The Best Craft Show Display Shelves (Inexpensive Ideas)

  Craft shows displays require a lot of work to set up. Not to mention, trunk space is often limited. So display selves, props, and fixtures can’t be too bulky.   However, it is important that products are displayed in a professional manner and in a way that...

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Regulations for Selling Handmade Soap & Cosmetics (2021)

Regulations for Selling Handmade Soap & Cosmetics (2021)

Disclaimer: I'm not a lawyer by profession and nothing in this article should be construed as legal advice. Although I strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice or free from...

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Sales-Driving Tasks for your Handmade Business

Sales-Driving Tasks for your Handmade Business

  Sometimes business feels a little overwhelming right? The time you so desperately want more sales seems to be the same time you feel stumped on how to get them.   This is a worksheet I use that helps me get back to basics.   Business is not...

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3 Easy Ways to Increase Revenue this Month

3 Easy Ways to Increase Revenue this Month

This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.      It costs you money to attract new shoppers.   >> You spend time...

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3 Steps to Steal Customers from Competitors

3 Steps to Steal Customers from Competitors

  Stealing customers isn't really the advice you’d expect to hear when learning about best handmade business practices is it?   But I’m not really talking about “stealing”. Rather…choosing a different type of competitor than you may be thinking of, and then...

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How to Make Money Selling Christmas Wreaths

How to Make Money Selling Christmas Wreaths

  This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here.    Holidays tend to encourage consumers to step up their shopping. Even people who...

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How to Start a Blog to Promote your Business

How to Start a Blog to Promote your Business

  Whether you have a website, Etsy shop, or a shop on another online marketplace, you need to direct traffic to it to generate sales.   One of the best ways to generate long-term traffic and valuable traffic is to start a blog and write content that is of...

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Successfully Selling Quilts: 6 Steps to Take

Successfully Selling Quilts: 6 Steps to Take

    One can build a successful business selling quilts, however, it does require some strategy. In this article, I’ll share some best business practices that can be applied to a handmade quilt business to increase the chances of it succeeding. It will...

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Should You Wholesale Handmade Quilts?

Should You Wholesale Handmade Quilts?

    Many handmade businesses sell their products wholesale, but should a quilt business consider selling wholesale?   This article will explain the difference between wholesale and retail pricing, why you need both if you’re selling your quilts through...

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Why Do Quilts Cost So Much? (& How To Lower Costs)

Why Do Quilts Cost So Much? (& How To Lower Costs)

    Quilts are expensive because of the labor required to make them. Quilts require pieces of fabric to be evenly cut and sewn together to get the basic shape of a blanket. Then that piece must be sewn together with batting, backing, and binding to create a...

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The Right Quilting Price Formula

The Right Quilting Price Formula

    Everyone has their way of pricing quilts and if you’re following a formula that works for you, keep using it. This quilting price formula is customizable to your business so you can change the profit and markup numbers based on your business and the...

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2 Steps to Revive your Handmade Business

2 Steps to Revive your Handmade Business

  Thanks for clicking!   By opening my email and clicking the link (or seeing my pin on Pinterest and clicking the link), you’ve done more than most people are willing to do for their business.   You’re willing to invest the time to determine how you...

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5 Ways to Market Handmade Holiday Products

5 Ways to Market Handmade Holiday Products

  If you’ve created holiday-themed products, you have limited time to sell them. Which means you must work hard to market them. As you probably know, they aren’t just going to sell themselves.   (If you haven't created products for the holidays, here are 3...

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How to Brand a Craft Show Booth

How to Brand a Craft Show Booth

  There’s a lot of confusion when it comes to branding and what a brand is.   What you probably do know is: your brand is NOT your logo.   Which is true.   Your logo is part of how you communicate your brand, but branding a business is not like...

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10 Sales-Harming Mistakes Craft Businesses Commonly Make

10 Sales-Harming Mistakes Craft Businesses Commonly Make

  To have a successful business, there are basic best practices that every business must have in place, as well as, basic mistakes that should be avoided.   These are the most common mistakes I see handmade business owners make and why they can harm sales…...

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How to Improve Sales in a Slow Economy

How to Improve Sales in a Slow Economy

  Have you felt it? A slow economy? A dip in traffic? Fewer sales coming through your website? If you have, you’re not alone. When the economy takes a nosedive, people alter their spending habits and businesses feel it.   But that doesn’t mean your handmade...

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Pleasures & Stressors that Get your Customers to Buy

Pleasures & Stressors that Get your Customers to Buy

  Imagine choosing a gift for someone you love.   It’s fairly easy to find something they’ll appreciate because you know intimate details about them.   You know their likes and dislikes, what brings them joy and what stresses them out, items they’ve...

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