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Most Handmade Businesses Get an F in this Area

Most Handmade Businesses Get an F in this Area

There are usually only a few things that throw a business of its path to success: Lack of demand for the product being offered That may be because there’s nothing different about it, learn how to correct that here…and a few more tips are here Too much selection is...

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5 Ways to Know if People will Buy your Handmade Product

5 Ways to Know if People will Buy your Handmade Product

Parts of this article are from my ebook HOW TO SELL HANDMADE BEYOND FRIENDS & FAMILY There’s no way to guarantee your business will succeed or your products will sell, no matter how much research you do. But you can get a good idea of whether you’re…

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50 Prop Ideas for your Craft Show Display

50 Prop Ideas for your Craft Show Display

These ideas are in my ebook MAKE MORE MONEY AT CRAFT FAIRS.   If you already own the ebook, you’ll find a few NEW ideas, examples, and sketches in this article.   Although there are many photos out there that are great examples of the techniques I share, it...

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Why I Quit Craft Shows & What I’d do Differently

Why I Quit Craft Shows & What I’d do Differently

It’s been several years since I shut down my handmade business and stopped selling at craft shows. I still kind of kick myself for not pushing through, as looking back; I know I really found my groove in my last couple years.   A lot of people feel like throwing...

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5 Things Crafters Waste their Time (& Money) On

5 Things Crafters Waste their Time (& Money) On

I made this list based on areas I wasted my time when starting my handmade business. I was able to see positive changes when I corrected them so I think the changes can be beneficial to your business too. I also based it on the mistakes I commonly see other handmade...

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How to Prune your Business for Maximum Growth

How to Prune your Business for Maximum Growth

In gardening, to keep plants healthy, you have to regularly trim away dead and living parts of it.   The same must be done to keep a business healthy.   If you’re not sure it makes sense to cut off perfectly healthy areas of your business or which areas to...

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Most Craft Show Displays Fail in this Area

Most Craft Show Displays Fail in this Area

When you get accepted to a craft show, what’s the first thing you start thinking about?   Usually, what you’re going to make for the event and how much of it you need.   Many vendors figure:   If I make a great product, people will like it and buy. I...

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How to Start a Successful Handmade Jewelry Business

How to Start a Successful Handmade Jewelry Business

I come across a lot of handmade businesses and love to challenge my ideas and theories to see if they match up with how handmade businesses, aside from mine, have found success.   It’s funny because there really are just a few basic business practices that must...

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Can you Make a Living Selling at Craft Shows?

Can you Make a Living Selling at Craft Shows?

I’ve met many people through the craft show circuit who sell at craft shows full-time. I remember chatting with a jewelry vendor who spent her entire year travelling to different shows. I had a table beside her at a 3-day event so I got to ask lots of questions...like...

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365+ Newsletter Ideas (for your handmade business)

365+ Newsletter Ideas (for your handmade business)

If you've started a newsletter for your handmade business but aren't sure what to send each week or month, have I got a download for you!   Before you jump in, I want to explain the purpose of it first.   You've probably landed here because you know you...

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What to Send to your Email List

What to Send to your Email List

If you have a newsletter set up for your handmade business, congratulations! You’re using the most effective form of marketing and are ahead of most of your competitors. But let’s make sure you’re putting that list to use and sending content that will help boost...

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How To Start a Newsletter for your Handmade Business

How To Start a Newsletter for your Handmade Business

Your small handmade business NEEDS email marketing in its life. It's 4x more effective than social media is and it's a guaranteed way to stay in touch with your followers. Facebook, Instagram or Twitter can change their algorithm at any time to limit how many people...

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5 Ways You’re Using Craft Shows Wrong

5 Ways You’re Using Craft Shows Wrong

Here’s how I used to treat craft shows. I’d go into crazy-woman sewing mode in the weeks leading up to a craft show. All other marketing and updating of sales channels would stop so I could give my full attention to production.   I’d stay up late the last couple...

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The Easiest Way to Increase Craft Show Sales by 27%

The Easiest Way to Increase Craft Show Sales by 27%

When I started my handmade business, I thought more was more. The more options of handbags I offered, the more sales I could make because I’d be appealing to a wider variety of customers. I had:   No clear customer I was targeting.   No clear style I was...

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Sales-Driving Tasks for your Handmade Business

Sales-Driving Tasks for your Handmade Business

Sometimes business feels a little overwhelming right? The times you so desperately want more sales seems to be the same time you feel stumped on how to get them.   This is a worksheet I use that helps me get back to basics.   Business is not complicated....

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3 Tips to Avoid Awkward Shopper Silence at a Craft Show

3 Tips to Avoid Awkward Shopper Silence at a Craft Show

The very first craft show I sold at was in a small community league hall with less than 20 vendors. Craft fairs were fairly new and indie at that time. Although people showed up, it wasn’t exactly a buzzing scene. So it made my lack of conversation/selling skills even...

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