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Craft Fair Advice

5 Reasons Craft Show Shoppers Avoid your Table

5 Reasons Craft Show Shoppers Avoid your Table

ByErin (Creator of Made Urban)

There are many reasons craft show shoppers leave a table without buying. But this article is covering why shoppers will avoid your table altogether. Craft show shoppers often make split-second decisions about which booths to approach or skip. Here are the most common reasons they might purposely avoid a table or booth (even if the…

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7 Things Shoppers Expect from a Craft Fair

7 Things Shoppers Expect from a Craft Fair

ByErin (Creator of Made Urban)

When organizing a craft show, it’s important to consider the vendors and shoppers. The following are the elements craft show shoppers tend to value most. 1) Variety Although a craft show should have a target market in mind and not try to have something for everyone, within a target market, you should have variety. When…

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8 Things Craft Show Vendors Expect from an Event

8 Things Craft Show Vendors Expect from an Event

ByErin (Creator of Made Urban)

If you’re organizing a craft show, you already know it comes with a lot of responsibility. You need to make sure it’s a good event for shoppers, so they discover new businesses and find items to buy. And you need to ensure it’s successful for vendors too. This article shares 8 things craft show vendors…

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6 Types of Products Every Craft Show Table Needs

6 Types of Products Every Craft Show Table Needs

ByErin (Creator of Made Urban)

This article outlines what I include in each product line, why I think it’s important, and how to apply it to a variety of businesses. 1 – Core Products A core product is a staple/main item(s)/bestseller for a business. The rest of the products offered work around and are connected to these core products. Depending…

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How To Know if a Product Will Sell at Craft Shows

How to Know if a Product Will Sell at Craft Shows

ByErin (Creator of Made Urban)

In my experience, every craft show is a little different. Every day of a craft show is different. What flew off the table one day might not get touched the next. There is no surefire way to know if a product will sell at a craft show. But there are ways to best-guess and to…

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6 Marketing Mistakes Craft Show Vendors Make

6 Marketing Mistakes Craft Show Vendors Make

ByErin (Creator of Made Urban)

A business can’t survive without marketing. Many makers assume the event organizer will handle the marketing, but leaving it all up to them means leaving money on the table. Here are 6 marketing mistakes you don’t want to make before, during, and after a craft show. 1 – Leaving it up to the organizer The…

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6 Ways to Stand Out from Craft Show Competitors

6 Ways to Stand Out from Craft Show Competitors

ByErin (Creator of Made Urban)

Most craft show vendors will deal with other vendors selling something similar at the same event. Even if you’re selling a unique product that doesn’t have any direct competition, you’re still “competing” to get shoppers to spend their money with you. To build a business and booth that stands out at a craft show, attracts…

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6 Reasons No One Cared About my Craft Show Booth

6 Reasons No One Cared About my Craft Show Booth

ByErin (Creator of Made Urban)

When I watched the majority of craft show shoppers walk by my table, I knew I had to make some changes. Here are the mistakes I discovered I was making. 1 – I put zero effort into marketing I believed craft show organizers were solely responsible for marketing an event and that I just had…

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6 Ways to Politely Deal with Tire Kickers at Craft Shows

6 Ways To Politely Deal with Tire Kickers at Craft Shows

ByErin (Creator of Made Urban)

You don’t want to rush shoppers through your craft show booth. And chatting with shoppers, finding common interests and making connections can often be what energizes you and reminds you why you started your business. However, every once and a while, you’ll deal with a tire kicker who blocks others from stopping at your table,…

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7 Pricing Psychology Tricks to use at Craft Shows

7 Pricing Psychology Tricks for Craft Shows

ByErin (Creator of Made Urban)

First and foremost, you must price your crafts to cover all your costs and wages and leave you with a profit. But once you get a proper price, you have some wiggle room to increase or decrease that price to encourage buying. Shoppers often buy on emotion, not logic. And your prices can affect those…

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