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3 Tips to Avoid Awkward Shopper Silence at a Craft Show

3 Tips to Avoid Awkward Shopper Silence at a Craft Show

The very first craft show I sold at was in a small community league hall with less than 20 vendors. Craft fairs were fairly new and indie at that time. Although people showed up, it wasn’t exactly a buzzing scene. So it made my lack of conversation/selling skills even...
The Best Kept Craft Fair Secret for More Sales

The Best Kept Craft Fair Secret for More Sales

I have a confession…   I love reading YELP and GOOGLE reviews. Especially the bad ones. I’m not really sure why. I’ll spend several minutes scrolling through strangers’ opinions of a business, even if I never plan on being a customer of theirs. At the risk of...
How to Attract Wholesale Orders at Craft Shows

How to Attract Wholesale Orders at Craft Shows

Most of my local wholesale (and consignment) accounts stemmed from craft shows. Local store owners were shopping events I was selling at and asked about carrying my products.   I’ve also obtained wholesale accounts by cold calling stores, setting up meetings and...
How to Ask for the Sale at a Craft Show (without being pushy)

How to Ask for the Sale at a Craft Show (without being pushy)

My husband could eat a Dairy Queen blizzard almost every day for dessert (for those unfamiliar, it’s soft-serve ice cream mixed with a flavor/ingredient of your choice). But he knows my metabolism isn’t quite as fast as his and I’ve (very kindly) suggested he...
Want to Stand Out at a Craft Show? Try these Display Tricks

Want to Stand Out at a Craft Show? Try these Display Tricks

As discussed in my previous article, relating your craft show booth or table to a store window is a good way to look at your space from a different perspective and ensure you have elements that will catch the eye.   You only have a few seconds to grab...
What to Wear to a Craft Fair to Boost Sales

What to Wear to a Craft Fair to Boost Sales

Asking what one should wear to a craft fair is sort of like asking “what should I wear to work?” The answer would depend greatly on the type of work, the environment and who you interact with in a day.   There isn’t a straightforward answer to “what do...
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