A lot of handmade business owners are timid to raise their prices or to even charge a price that ensures they’re covering all costs, AND making a profit. You’ve likely read the typical article explaining how lowering your prices just to make a sale can be...
*UPDATE This article has been updated for 2020 trends but you can still find 2019’s trends at the end (many are still relevant). >> You can also find crafts that are no longer trending in: CRAFTS TO DITCH IN 2020 >> And check out: NEW TRENDS THAT...
Color is one of the easiest ways to make an impact at a craft show. Color is what catches the eye, evokes an emotion within seconds, can help tell a story, and much more. Using color effectively so your craft show display catches shoppers’ eyes is...
If you’ve been reading my articles for a while, have taken one of my free email courses or have read any of my ebooks, you know I encourage handmade businesses to limit how many products they make and sell. >> MAKE MORE MONEY AT CRAFT FAIRS >> HOW TO SELL...
To get new customers, you must constantly be attracting new people to your business and products. When a shopper is “new” to your business it means they’re not familiar with your brand or products, which makes them less prepared to buy from you....
This article stems from one of my most popular articles CRAFT TRENDS FOR 2019 as well as HOT ITEMS TO SELL AT CRAFT SHOWS IN 2018. I research and write these articles at the beginning of a new year, which means by the end of the year, trends may have changed, so I...
