Does the announcement section in your Etsy shop really matter? Yes, it does. It’s some of the first text Etsy shoppers will read when they get to your shop. It comes before your listings, sections, about, and policies. So you don’t want to waste...
When I started my handbag business, I chose material based on what stood out to me at the fabric store and created bag patterns based on what I liked or what I thought would be unique. I did sell most of those handbags, but I wasn’t making the kind of...
More people are starting craft businesses to have better control of their income. But before you invest a bunch of time and money, or take the leap and quit your job, you want to know if it’s actually possible to make a living at it. To make a living selling...
We’ve all been browsing before. We didn’t have anything in mind to buy but tagged along with friends to the mall, or popped into a store that looked interesting, or decided to check out a craft show. Think about the last time you were in a shopping setting and...
There’s an image on Pinterest that catches my eye every time I see it. I’ve probably seen it close to a hundred times. It’s a picture of a craft show table displaying greeting cards. The photo only captures a corner of the table, but you can tell it’s a...
Each year I write about the craft trends to help you brainstorm new product ideas for selling on Etsy or at craft shows. I use a variety of tools to collect data on what people are searching for and/or buying online. I also research what industry leaders are...
