Sadly, the majority of small businesses fail. After 5 years, about half of small businesses have survived, and only a third are left standing after 10 years (source). (I’m sure many don’t necessarily “fail” but no longer fit the...
I write a lot about target markets and choosing a good one (the success of your business relies on it…IMO). And I recently wrote an article about the worst-selling Etsy shops, which discusses the downside of creating a product that is too original, which is, there...
I was recently interviewed for a website that shares tips for entrepreneurs and business owners. One of the questions I was asked was: What’s the biggest mistake you made with your business and see other businesses commonly make? I wanted to keep...
Everybody wants to know which Etsy shops sell the most and what they’re selling. And as I’ve mentioned in several articles, having a best-selling Etsy shop or craft show booth has less to do with what’s being sold and more to do with how it’s...
Starting a craft business requires more than making products and setting up at a craft show or on Etsy. But you likely know that since you’re checking out a startup checklist. Success is more likely when you plan for it and take your business seriously. ...
Does the announcement section in your Etsy shop really matter? Yes, it does. It’s some of the first text Etsy shoppers will read when they get to your shop. It comes before your listings, sections, about, and policies. So you don’t want to waste...
