This article was written for introverts who aren’t keen on spending the whole day speaking and selling. But whether you love to talk or not, doesn’t everyone want a little help when it comes to selling? You can either do it all yourself and explain your products and vision to each customer or you can…
I put a LOT of time into my articles. Probably too much to be honest. I write and write then edit and edit. I read each article several times to be sure I’m using the correct there/their/they’re to avoid the grammar police. Whether you’re writing text for an article, a sales page or…
This is a mistake I see so many handmade sellers make. I spend well over 40 hours a week digesting everything creative/handmade/small business related so I’ve seen a healthy amount of handmade business being a shining example of the “DO” in this area and of the “DON’T”. That area is… Not putting enough effort…
These are super easy ideas and can work regardless of what type of products you’re selling at an outdoor market. Aaaand, it will only cost you a couple of pennies per customer. What you’ll gain are shoppers who are more enticed to come into your market booth and shop, stick around a little longer…
I cover this in more detail in the goal-setting chapter of MAKE MORE MONEY AT CRAFT FAIRS but it’s too helpful of a concept to not share with everyone. Do you ever notice that when you want something so incredibly bad, it seems like it’s never going to happen? While on the other…
Regardless of what type of product you sell, every handmade business goes through a period of slow sales. These tips are here to help, whenever that time strikes. You’re not alone if you feel your sales drop as the days get warmer and longer. Consumers are outside enjoying the nice weather and going…
You’ve heard it before; product photography is important to your handmade craft business. But are you aware of how important? You quickly snap a photo with your camera phone and some decent lighting because it’s more important to get your handmade product posted with an average photo than to not post it at all. Those “quick…
Although sales are not naturally my strong point, I picked up a few tips while working in retail. I’m not one for pushy sales tactics but you also don’t want to hear crickets when people are at your booth. Part of the beauty when you sell handmade products is the experience the shopper gets with the creator….
If you participate in enough craft shows, you’ll most likely come across a slow craft show that desperately needs to attract shoppers. It doesn’t matter how well the event organizer or you, the vendor, prepare, some things are out of everyone’s control. (But here are the types of craft shows to avoid). Although it’s…
The brands that grow the quickest are the ones that get people talking. When your shoppers and customers become raving fans, they help promote your products and your handmade business. Everyone and their mama has a cellphone and the majority of those phones have a camera on them. Why not encourage craft show shoppers to…