If your handmade items aren’t selling, it could be a variety of factors. Finding a fix can require a lot of trial and error. However, this article outlines the three most common reasons many business owners struggle to make sales. #1: No Unique Factor USP stands for unique selling position and…
So you’ve started a handmade business and now you need to get out there and sell those goods! Here’s a list of potential venues to sell them through if you want to stick to selling your handmade crafts locally. Keep reading for more details on each way to sell locally and the pros and cons…
Have you felt it? A slow economy? A dip in traffic? Fewer sales coming through your website? If you have, you’re not alone. When the economy takes a nosedive, people alter their spending habits and businesses feel it. But that doesn’t mean your handmade business is doomed. As with anything in life, you…
Relating your craft show booth or table to a store window is a good way to look at your space from a different perspective and ensure you have elements that will catch the eye. Although you may only have a few feet, you also want to think of your table or booth like the inside…
This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. In the past couple weeks there have been two products appear in my Facebook feed that have piqued my interest. One, I instantly purchased after visiting their…
It was 8 am in the morning and my husband and I were headed out to our cabin for the weekend. We hadn’t eaten breakfast yet but decided we’d make eggs and hashbrowns once we got to our cabin. But first…we needed coffee. 2 caffeinated drinks were what we agreed on…
Welcome to the Product Descriptions that Sell series! Please sign up for my newsletter if you would like instant access to the free printable worksheets that go with these articles and include a fill in the blank template you can use: Why a series? Well, product descriptions tend to be overlooked by many makers….
If you’re struggling to make sales in your
small handmade business, one of my first suggestions is to take a look at your
products. When you have a great product, people brag about it for you, write
good reviews, become repeat customers and if they own a shop, they carry it in
their store. Having a great product also helps take pressure off when it comes
to marketing and selling.
I often looked at other craft show vendors as my competitors. They could potentially take sales away from me. But there’s another perspective you can have that may help you increase your sales at a craft show. Think about how you can work with your fellow vendors to promote each other’s products. Cross-promote with another craft…
At the beginning of every business I’ve started, I’ve bent over backward for my customers. There’s nothing wrong with caring about your customers and their happiness, however, it can’t be at the expense of your profits. These are 7 things small handmade business owners often do, thinking they’re helping them make sales, but they can…