I often looked at other craft show vendors as my competitors. They could potentially take sales away from me. But there’s another perspective you can have that may help you increase your sales at a craft show. Think about how you can work with your fellow vendors to promote each other’s products. Cross-promote with another craft…
This article outlines the requests I’ve received from craft show shoppers over the years. They’re ones I wish I hadn’t accommodated (or at least not with some serious thought first). Shoppers don’t head to a craft fair with the intention of insulting the vendor. They’re usually just asking a question they see no harm in…
Not every introvert is the same, but this article is written from the perspective of an introvert who gets drained from talking and selling for hours. Whether you’re an introvert or not or love speaking or not, creating a display that helps sell is beneficial for everyone. Here are 10 elements to have in place…
These are simple ideas and can work regardless of what type of products you’re selling at an outdoor market. It should also only cost you a couple of pennies per customer. What you’ll gain are shoppers who are more enticed to come into your market booth and shop, stick around a little longer and be…
Customized or personalized products are one of the benefits of selling handmade. Selling products that shoppers can put their own touch on isn’t something many big companies offer. If you sell customized products that take longer than a few seconds to customize, you may be wondering how you’d ever make it work at a craft…
You wouldn’t think people would steal from a small handmade business at a craft show, but it happens. You want to assume the majority of your shoppers are stopping by because they’re interested in supporting you, and we never want to deter them from shopping. But as a small business, you also have to protect…
Although I don’t love selling, I picked up a few tips while working for major retailers that are easy and effective. I’m not one for pushy sales tactics but you also don’t want to hear crickets when people are at your booth. Craft show shoppers want the experience of chatting with the maker; there’s a…
There’s often more to do before a craft fair than there is time to do it. If you’ve signed up for a craft fair last minute, or you’ve procrastinated a little too long and are scrambling to get ready for one, these tips will help get you focused and organized. 1) Look at your…
Organizers put a ton of work into planning and executing a craft fair and are relying on their vendors to help make it great. You’ve helped spread the word, created tons of amazing stock, showed up on time and were a peach to deal with. But one big mistake at the end of the craft…
When I first started selling at craft fairs, it was all about ME. >> The products I wanted to make >> The display that was easiest for me to create >> Letting people shop in silence because I didn’t feel comfortable selling But when I started putting the shopper/customer first, my business changed for the better. I…