There are craft show tables that simply display products, and there are those that go above and beyond. They create a full experience for shoppers. As a shopper, you feel like you’re shopping with a legit business; you’re not just browsing a crafter’s creations. Everything feels polished and thoughtful. I…
When I sold at my first craft fair, I didn’t put much thought into my stock. If I thought someone might buy it, I made it. >> I didn’t consider if the fabrics I chose would look good next to each other or help tell a story. >> I didn’t choose which…
With more than a decade of setting up, shopping, and reviewing craft show displays, I’ve learned from many mistakes. The biggest mistake I see vendors make with their craft show display is: Displaying everything they make. Your craft show display should not be treated as a stock room. A craft show…
Most people who visit a craft show are browsers. They don’t have a need for a specific product, they don’t have anything in mind they’re looking for, they’re simply there to check things out. Browsers can be turned into buyers, but it requires a little more effort. Shoppers are in the…
Every craft show vendor wants their display to stand out so they can attract more shoppers. My detailed article on display tricks to stand out at a craft show is the second most popular article on my blog (legal mistakes crafters make is my #1). You can read that original article here. Although…
Farmers’ markets are a good way to make extra money or to test out a new business idea. However, it’s important to sell the right product or you can end up losing money after vendor fees, your time spent preparing for and selling at the market, plus time and money spent making/preparing inventory. This article shares several…
If you want a craft show display that stands out, you must strategically use color. Color is what catches the eye, evokes an emotion within seconds, can help tell a story, and much more. Using color effectively so your craft show display catches shoppers’ eyes is fairly easy, but it does take some thought. Here…
These craft fair display tips are based on some of the most common mistakes vendors make. No matter how much time you have before your next craft show, there are small changes you can make that will have a big impact. If you’re getting ready for your first event, don’t stress yourself trying…
Festivals are great places to sell products or services and make money. They’re a unique shopping environment and each festival will attract a different type of shopper, so you need to put some thought into which products will sell best for each event. This article will share product ideas, as well as general product…
Some crafts are more profitable to make and sell due to their lower production costs. A bar of soap can be made for pennies, if materials are purchased in bulk and at wholesale prices and soap is made in bulk. Which will give each bar of soap higher profit margins. How profitable a craft is…